Our Approach
We create and formalise a lead qualification and advancement strategy based on alignment with each stage of your targeted clients’ buying process. We help define lead generation strategies as well as conversion targets for managing and measuring the complete end-to-end lead lifecycle.
Three Fronts
Being a full-service agency, BlueSky has worked lead generation from all three sides, which is unusual and is exactly where the advantage comes from.
We have integrated ping tree APIs for numerous clients and worked with many tracking and analytical platforms. If you have a project that needs integration, see our web development section.
As veteran affiliate marketers we know what it takes to have high-converting ads. As advertisers we also know quality and compliance are vital. Too much sway to the affiliate side and lead quality will not back out for the buyer. Too much sway to compliance and you get higher CPAs and unprofitable campaigns. That balance needs transparency, which is hard to get working through a network. See media buying.
Verticals
✓Debt
✓Refinancing
✓Student loans
✓Insurance
✓Auto insurance
✓Solar
✓Legal and injury
✓Personal finance